How We Started
Originally founded by Al Anderson in 1971, Anderson Communications and Marketing, Inc. was the second oldest Black owned adverting and marketing agency in the United States. A pioneer in Targeted Marketing, Al Anderson and ACM provided advertising and marketing solutions to Fortune 500 companies, local and municipal governments, and federal agencies. ACM made an indelible mark on advertising and marketing to Communities of Color.
ACI3 is the next generation evolution of ACM.
ACT
What We Do
We create and provide prepackaged airtime ready content designed to empower people, particularly Communities of Color. Our portfolio includes material related to personal empowerment, health and fitness, financial stability, social engagement, and inspirational messaging. Through syndicated programming ranging in airplay length of 60 seconds to 2 hours, ACI3 covers a wide range of topics providing ample opportunity for business and organizations to advertise and market their products to audiences of color.
COMMUNICATE
What Drives Us
The African American consumer market represents over $1 trillion in purchasing power. Yet, even with this level of purchasing strength, it disproportionately suffers from inadequate access to information and services. ACI3 seeks to address the issue of access to information by providing programming specifically geared to educating Communities of Color on issues related to personal empowerment, health and fitness, financial stability, social engagement and inspirational messaging. Our full suite of programming is designed to provide listeners with sufficient tools to purposefully engage in actions to improve individual and community well being.